Allie comes from the strategy + startup world and Lyndsay hails from the comedy + copywriting world, but we both share an addictive love for ballsy, offbeat, eye-catching marketing. We’ve each spent years helping businesses stand out strategically and creatively and time after time our favorite weapon was humor. AND THEN one blistery Chicago day (AKA every day’s weather from November-March), we came to the realization that it was simply bonkers to work any other way.
Thus, by our powers combined, Obedient was born—rooted in power of humor and the potency of fun.
Not just because those other tame marketing tactics weren’t enjoyable, but because they weren’t effective. When we’re not, helping brands create swimmable gold vaults a la Scrooge McDuck, we’re trying to keep up with our dogs, Mokey and Puffin, and co-hosting our erotic Harry Potter fanfic podcast, The Potterotica Podcast. Yes, you read that right.
We stand by the truth that fun sells and that if you can make people laugh, you can make them do anything.
AND WE MEAN ANYTHING.